For months Yahoo has been in the news in regards to deals with Microsoft investing in it, but recently it was all blown off. Then Google comes popping up with a deal for Yahoo, but not particularly in Yahoo’s favor.
A couple of days ago the news popped up of Yahoo to leap over to Google for partnership, quite an attractive deal which could add about $800 million anually in revenues but what did Yahoo turn down for this?
According to Microsoft roughly $200 million anually TechCrunch reports, now that’s definitely a figure which I’d rather not have dished to the side but the CEO of Yahoo cared to disagree it seams.
It was no secret that Yahoo wasn’t doing well, the online search is simply dominated by Google and Microsoft, a race which others lost a long time ago. Perhaps you could call it a miracle that Yahoo even survived this long, but without partnering up with at least one of them it wouldn’t have taken long for them to end up out of business.
What the Yahoo/Google partnership will mean for the future is hard to plot out, will this crank up the advertising war even further now it’s official there’s just 2 parties left? I suppose in the upcoming weeks we’ll be seeing it stir the headlines on the net for quite a bit.
